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building brand value

Six-Point workshop

Brand is what people say about you when you are not in the room.
Jeff Bezos, Amazon

Workshop Details $3,000 includes up to 10 participants from your team.

In this workshop, designed specifically for second-stage companies, your team will learn how they can influence the conversation your target customers are having about your company in ways that will save you money, drive revenue, and build long-term value in your business.

The Takeaways

  • Learn about the relationship between branding and lead generation
  • Identify the intangible aspects of your brand that are most valuable to your customers
  • Determine your brand’s most effective touchpoints, and use those to set your budget priorities

Start with brand.

You cannot have effective marketing without clarity and consistency in your positioning. Stop the endless recurring discussions, and get clarity on how your brand can connect with your target customers in ways that truly matter.

Spend smarter.

Most businesses waste resources on marketing materials with little impact, while neglecting the opportunities that truly drive sales and loyalty. Use our tools to identify your priorities and cut out waste.

Make sales easier.

Don’t get stuck on the lead generation treadmill. Learn how to use the right mix of sales activation and brand awareness to increase revenue and decrease price sensitivity… so sales get both easier and more profitable over time.

Ready to invest in your brand? Complete the form below to find out more information.

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413.746.0016    /    PO Box 330, East Longmeadow, MA 01028