by Meghan Lynch | Oct 23, 2020 | Team Culture, Video
If you want to build a brand vision that really lasts, having a message that lives with one person is a dangerous thing. Ken Meyers, founder of the Smartfood brand, which he sold to Frito Lay, discussed why getting other viewpoints is critical to creating an impactful...
by Meghan Lynch | Oct 23, 2020 | Team Culture, Video
How do you make getting your employees to live out your brand culture a “want-to-do” instead of a “supposed-to-do” for your team? Ruth Lund, President of the Legacy Center, Meghan Lynch, CEO of Six-Point Creative, and Ken Meyers, founder of the Smartfood brand,...
by Meghan Lynch | Oct 23, 2020 | Team Culture, Video
When companies are trying to set the tone for both team culture and their brand positioning, there is often a lot of time spent wordsmithing their company mission statement. Ruth Lund, President of the LEGAY Center, and Ken Meyers, President of Panorama Foods, discuss...
by Meghan Lynch | Oct 23, 2020 | Team Culture, Video
Where do brand and culture intersect? Ken Meyers, creator of the Smartfood popcorn brand, talked to Meghan Lynch, CEO of Six-Point, and Ruth Lund, President of the Legacy Center, about culture as the credibility backing up your brand reputation. WATCH VIDEO Hosts...
by Meghan Lynch | Oct 23, 2020 | Team Culture, Video
Two buzzwords that people throw around easily are culture and brand. But what do they really boil down to? Robert Glazer, CEO of Acceleration Partners, bestselling author of Elevate, offers two succinct definitions that help to unlock the power of their relationship....
