Running and Leadership Lessons

Six-Point Creative CEO Meghan Lynch is still applying leadership lessons she learned when she ran her first ultramarathon, years after the race was run. Meghan applies what she learned to her brand strategy work today, helping companies scale, grow, and sharpen their...

Building a Disruptive Brand, Part 1

Small consumer brands have more opportunity than ever to challenge category leaders for market share. Leading brands have more resources, but they’re often still slower to innovate or adapt to change in consumer behavior. Researchers like Bain & Company and David...